The NFL has not been under a good light these past few months, but it still remains popular in every day culture. It’s popularity even resonates in hip hop today, as a recent announcement of an Atlanta based three-day “Bud Light Super Bowl Music Fest” will take place during Super Bowl weekend. Atlanta talent is set to be highlighted in the event, with Ludacris being the featured act.
The first day of the concert will feature both Ludacris and Migos, followed by Post Malone and Aerosmith the day after. The third day will bring Bruno Mars and Cardi B to Atlanta to showcase a star-studded show.
“We are the Motown of the south and have been really dominant in music for quite some time,” Ludacris told Forbes. “In terms of bringing it to Atlanta, people understand all the great talent that’s here. People that are from Atlanta should be involved in this process somehow. It’s one thing for the Super Bowl to not involve any Atlanta artists. It’s another thing for people to see Atlanta artists perform. It’s pretty straightforward and pretty understandable.”