Verzuz Battles have definitely kept us all a little bit more sane during a time of quarantine admit a health pandemic. While in-person concerts and live performances have transformed into social media virtual experiences, some of our favorite artists have linked together to not only bring up nostalgic moments with their hits, but they’ve managed to keep start the conversation of fan loyalty, engagement, and debates of who’s the best in the game.
Super producers Timbaland and Swizz Beatz have been offered several deals to turn the battle series into something bigger but they have always declined, up until now. The pair have signed an exclusive partnership with Apple Music allowing the popular series to be available on both Apple Music and Beats 1.
According to a press release, Apple Music will be working closely with Swizz and Tim to produce new episodes for Verzuz as new battles will be simulcast live on both Apple Music and Beats 1 for free as the episodes are live streamed on the official Verzuz Instagram Live outlet. Later, fans will be able to re-watch the matches on demand exclusively on Apple music.
Both Grammy winners took to social media to assure fans that the Verzuz series is still one hundred percent black owned and still free to enjoy.
The news comes just in time for the upcoming battle between Snoop Dogg and DMX this Wednesday, as both with put on another great match.